The problem with buying a horse is IT EATS EVERYDAY.
The same goes for Sales Managers
When you hire the wrong person....they eat every day
They eat your payroll dollars
They eat your margin
They eat your producers
And you ...
YOU are stuck paying them until you resolve the problem
If implementing a sales culture interests you but you're not quite ready to open the gate and hire a person full-time consider
"Fractional Sales Management".
Maybe you don't need a full-time horse.
Maybe you only need someone to jump-start the process, knock the ruff edges off and show you how to spin a rope like Will Rogers.
We work together to determine your needs, your vision and your ideas.
We throw out the parts that don't fit. We keep the parts that make sense. We agree on deliverables
We settle on a term that fits both parties
We write a contract
(Good fences make good neighbors)
We shake hands
Simple as falling off a horse
Here's why Fractional makes sense:
You aren't feeding a horse everyday
You are keeping your risk minimal
Business development is a horse of a different color
It's what I do--develop business
I'm a one-trick pony
Some companies hand off Business Development to the least burdened.
Or they layer it onto operations.
Or they think "we hired 'experienced' people
they don't need direction, appreciation or support".
Those companies are wrong.
The more experienced staff members may not need more direction.
They do need appreciation/support/re-engagement/reminded of
what they used to do when it was novel and exciting.
Business Development is difficult, it's hard....
Your people get bucked off more than they make it to the whistle.
They crash into the fence more times than they've ever let you know.
They struggle. They cope.
And some of them...buck the saddle off when they think no one is looking
Not making calls
or by using
They need a mentor/encouragement/guidance
Since you're likely busy with "other duties as assigned"
it's too easy to get busy and ignore it.
Working with me on a fractional basis allows you
to go back to what you do best.
It puts the right person, in the right job, doing the right work.
Charlie brings experience
Experience in major account selling
Positioned for your success